Group Calls For Firing Over Eataly’s ‘Bring Home an Italian’ Advertisement – NBC Chicago

| January 25, 2018

Why is this controversy involving Eataly in Chicago continuing?

The advertisement placed in the window of the River North marketplace reportedly reads “BRING HOME AN ITALIAN, WORTH THE SMELL” in large print, followed by an image of white truffles.The sign, which some believe to be an offensive message about Italians, continues with smaller print, “Fresh white truffles are hunted in the wild forests of central Italy only a few months out of the year. Once you taste the aromatic tuber, you will want to bring this well-shaven Italian with you everywhere.”

Source: Group Calls For Firing Over Eataly’s ‘Bring Home an Italian’ Advertisement – NBC Chicago 

Here’s a link to more details about additional offensive ads used by Eataly Chicago, including: “BRING HOME AN ITALIAN, GREAT LEGS, BETTER BODY,” a sign displaying wine, and “BRING HOME AN ITALIAN, THE NEW HUNK IN TOWN,”  advertising salami.

 

Photo credit Lou Foglia, Chicago Tribune

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Category: Associations, Food & Wine, Italian American

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